Swiftaid was developed initially with public money in the form of an Innovate UK grant along with equity investment to date. Ongoing funding stems from processing fees and/or subscription fees.
Swiftaid partners (usually donation platforms and integrators) pay five percent (5% plus VAT) of the value of Gift Aid for each donation for which a Gift Aid declaration is created.
There is no fee for donors.
In the future, we aim to introduce optional services for charities with value-add features beyond claiming Gift Aid. We're still working on how features like this might work and will share more soon!